Bambino Mio (Manufacturer)
RDIA member since 16 November 2009
Kennesaw, Georgia
Month of May showing record breaking sales of modern sustainable cotton diapers
KENNESAW, GEORGIA – June 3, 2010 – What’s up with 21st century cloth
diapers? They are definitely not your “Grandmother’s cloth diapers”.
Enthusiasm and interest in the entire category of modern cloth diapers,
not only in Bambino Mio, has been on an exceptional rise this spring,
with record sales in May. As members of The Real Diaper Industry
Association (RDIA), a nonprofit organization for manufacturers,
retailers and diaper services, we have recently received reports
indicating a clear increase in interest for cloth diapers, as well as
in retailers’ actual sales. Diaper services have also seen a
significant upswing in interest for their services and are working hard
to adjust to the increased demand. Stores across the country have more
parents and expecting parents than ever coming in to research cloth
diaper options. Some are considering a switch from disposable diapers
while others have already decided on cloth diapers as a cost saving and
environmentally healthier alternative. Some wish to do their part to
help protect the environment for future generations. Others say they no
longer want to expose their babies’ sensitive skin to any of the
chemicals used in disposable diapers.
“Just like cloth diapers became a thing of the past eventually,
disposable diapers are now becoming a thing of the past. They always
say that trends come back around but I would say this is one that needs
to stay. Everyone is starting to realize that not only is it much
better for the Earth but it is also much better for the child's skin
and it is much more cost effective. Being in a down economy has really
encouraged our customers to consider cloth diapers. Plus they are so
easy to use now it is almost foolish not to give them a try.”
Lindsay Nelson of the New Baby Products store in Atlanta, Georgia
As parents reflect on the 27 billion disposable diapers sent to
landfills each year in the United States alone, the choice seems easy
and logical. The more families use cloth diapers, switching to
disposable diapers only when out and about, the more money they save.
There are many ways to increase their savings, e.g. by washing in
phosphate free detergents specifically designed for cold water and
hanging diapers to dry instead of using the dryer. Parents can easily
save $1,500 <www.babycenter.com/babyCostCalculator.htm> with the first
child and substantially more with subsequent children, as the cloth
diapers last through multiple children. This takes into account the
initial investment and washing/energy use.
Today’s consumer is more environmentally aware than ever. The more
parents start to look into sensible cotton diapers and see the
advantages, the more the category is growing. The 2-piece system from
Bambino Mio www.bambinomio.com is the leading cloth diaper in Europe
and now is often chosen by parents as the best diaper solution in the
United States.
What are you doing for diapers?
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About Bambino Mio
The Bambino Mio brand is founded on the principles of quality,
convenience, comfort and style. With continuous product development the
company is committed to providing the best cotton diaper brand at an
affordable price, saving parents money. The Bambino Mio system is sold
in more than 70 countries all over the world and market leaders in the
UK. For more information on Bambino Mio, please visit www.bambinomio.com
About Regal Lager, Inc.
Regal Lager is a distributor of carefully selected high quality baby
and children's products to the United States and Canada. Our mission is
to build quality brands through excellent customer care; quick
distribution to quality retailers, catalogs and select websites; and
through national advertising. Other brands distributed are CYBEX, Dékor
and Lascal. For more information, please visit www.regallager.com
