Member Benefits
We are bringing together the cloth diaper industry! With strength in numbers, we have been able to create valuable member benefits in the few short years since our association's creation.
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NEW!
Member Benefits Flyer
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Be sure to view the new member benefits flyer to the right... and pass along to other businesses. Thank you for your support!
- E-newsletters and industry alerts.
- Listing on website.
- Priority referrals to media.
- Media tools, including press releases for local distribution by members and member news feed for distribution of members news stories.
- Early access to research data.
- Marketing opportunities.
- Networking opportunities through teams and meetings.
- Access to association discussion groups and forums.
- Combined buying power for group benefits.
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Member Goals
RDIA Goals for 2011
The board of directors set the following goals after a year-long strategic planning process, including clarifying the vision, mission, values, and strategies of the association.
- Incentives Program - Begin a program of support for subsidies & incentives, starting with benchmarking to set direction.
- Recruiting - Member recruiting in two parts: get referrals from all members and nurture & convert those leads through a recruiting committee.
- Retailer Development - Continue to support retailer development.
- Diaper Service Accreditation - Explore potential of diaper service accreditation program.
- Teams - Through board-led teams, create tighter personal and professional networks within the association.
Past Goals
Goals for 2010
The following goals were recommended by members and accepted by the RDIA board of directors for completion during 2010. Members also voted at the annual meetings in September 2009 on projects to develop for further goals. These will be added as accepted.
- Cloth Diapers in Daycare - Distribute educational materials on cloth diapers for daycare facilities and help parents find cloth diaper friendly daycare.
COMPLETE
- Retailer Certification - Create a certification program for cloth diaper retailers.
REWRITTEN for 2011
- Research Standards - Write industry standards for cloth diaper research.
- Diaper Service Marketing - Create diaper service mini site. The intention was to answer the three most common streams of questions received: where can I find a diaper service, how can I start a diaper service, and what is the benefit of a diaper service. The section on how to start a diaper service was expanded into a Diaper Service Start-up Kit made available to members and potential diaper service owners.
COMPLETE
Goals for 2009
Manufacturers and Retailers set 2009 goals at the annual meetings in September 2008.
- Website - Build website for members, including member login, communications through email and forum, discussion for working groups and committees, and public information.
COMPLETE & ONGOING
- Awareness Campaign - Create cloth diaper public awareness campaign that will begin to raise the profile of reusable diapers.
Phase 1 COMPLETE
- Negotiated Discounts - Negotiate group discounts for members. Potential areas include merchant accounts, insurance (health, liability), shipping, legal programs, web design, SEO, and printing.
Phase 1 COMPLETE
- Training Program - Plan a business training and certification program for cloth diaper retailers.
REWRITTEN for 2010
- FAQs - Write a list of basic frequently asked questions and common answers that can be used by members.
COMPLETE
- 2009 Annual Meeting - Plan and carry out the next annual meeting.
COMPLETE & ONGOING
